Our discussion today is hinged on the benefits of building Trust online. Trust is a virtue, trust is the essence of life, trust is everything and trust really matters in our day to day living. Trust is the assured reliance on the character, ability, strength, or truth of someone or something.   Yours is a company that offers its product and services online to drive profitable action from customers or your brand is one that shares cont...

Hello friends, Good day and Happy New Week. If you are reading this blog post, chances are that you have considered using the internet to grow your business and boost web presence for your business.  Online marketing, also known as digital marketing,  is a means of attracting, acquiring and engaging customers geared and primed towards the customers making a profitable action.   Are you a trader, Tailor, Consultant, Tutor, Mechanic,...

You are an expert in what you do, your knowledge in your business niche is amazing, tried and tested activities you know are just not getting client attention as they once did, don’t give up, I would introduce you to the king of marketing who would help you acquire, attract and engage your potential clients and also provoke profitable customer action.   “Content is king” is one of the widest spread Internet memes. Regardless of whether you c...

A good Email marketing campaign can be the cost-effective solution that gives your business the power to reach your customers in a place most people visit every day — their inbox. Email marketing is a great way to reach your customers where they are without spending a lot of money. But it's a big responsibility, too—people don't give their email addresses to just anyone. Many people believe that the growing use of social media altered the role of...

Hi guys!, I know you must have heard of the cliche ‘Google it’ or ‘check online’, that defines the lifestyle of today. Search engine has become the answer to almost every question or need of man. According to Google, 80% of today's customers would ‘search’ about goods or service they need before they take any monetary action. This means that before a customer walks into that photography studio, or your fashion design shop, they must have ‘searche...

The digital technology is growing at a faster speed, and is changing both our individual lifestyle and business landscape. Everyday life of an average consumer today is cycled around social media, smart phones, internet and search. In the quest to reach our targets consumers, businesses most rethink their advertising method when it comes to where and how best to reach your targets. When compared to traditional methods like Prints, Outdoor, Radio ...

2016 has come and gone but decisions made by various persons and organizations still linger and is vis-à-vis evident in the realities on ground currently. While for some it might be a year to forget quickly, for others it exemplifies a roller costar period for them. I know it’s a new year and new resolutions would be flying around towards making this year a really good one but individually and corporately. Typical resolutions career-wise would in...